Successful marketing research relies on good data, which usually starts with online surveys. However, many people online have a hard time with attention, and so chances are businesses will have low participation rates on any surveys. In the infographic, there are several suggestions to improve the response rate and improve the quality of information.
Many tips and strategies are offered including to use incentives to encourage people to take your survey. If people find out they are likely to win or gain a higher reward, then they will probably participate all the way through your survey. You also want to make sure that your surveys are responsive so that mobile users won’t have a hard time. The next big thing is to design your survey for interaction, let the users know what is going on – they will appreciate it.
Ultimately, when you put some time into your surveys then the results will show for themselves. If you’re having fun, then your users will be having fun.
Read the full article here:
How to Create Online Surveys People Will Actually Take [Infographic]
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December 24, 2016Successful marketing research relies on good data, which usually starts with online surveys. However, many people online have a hard time with attention, and so chances are businesses will have low participation rates on any surveys. In the infographic, there are several suggestions to improve the response rate and improve the quality of information.
Many tips and strategies are offered including to use incentives to encourage people to take your survey. If people find out they are likely to win or gain a higher reward, then they will probably participate all the way through your survey. You also want to make sure that your surveys are responsive so that mobile users won’t have a hard time. The next big thing is to design your survey for interaction, let the users know what is going on – they will appreciate it.
Ultimately, when you put some time into your surveys then the results will show for themselves. If you’re having fun, then your users will be having fun.
Read the full article here:
How to Create Online Surveys People Will Actually Take [Infographic]
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