News

November 15, 2017

10 Tips for Responding Graciously to Customer Feature Requests

Customer feedback is an important two-way street for both consumers and businesses. Consumers are willing to provide their opinions regarding customer service and product quality to […]
November 9, 2017
Fix Your Broken Content Marketing

The 4 Ways to Fix Your Broken Content Marketing

There’s more and more content being created everyday, which means that most content isn’t getting results like it did in the past. If your content happens […]
November 7, 2017

Twitter launches 280 character limit globally

Twitter users can now tweet in 280 characters. Researchers for the social media site believe this will bring better engagement to tweets and more activity to […]
November 2, 2017

There Are No New Social Networks

Usually when you get a new phone you explore which apps to put on your phone, but nowadays people just stick with the five main social […]
October 18, 2017
Characteristics of Shareable Content

Characteristics of Shareable Content

Shareable content is something many of us encounter daily without knowing. If you are involved with any social network, you have experienced shareable content when you […]
October 16, 2017

How to Search on Google: 31 Advanced Google Search Tips

Yes, everyone uses Google to search. But, there are lots of advanced search techniques in Google that we should be taking advantage of to help us […]
October 11, 2017

3 Tips for Dealing With Negative Reviews Like a True Entrepreneur

At some point, every business will need to deal with a negative review. It may seem daunting to have to deal with these reviews, but it’s […]
October 10, 2017

How to Repurpose Content and Make the Most of Your Marketing

There is a way to repurpose content and make the most out of your marketing. Like most professions these days, marketers always have too much to […]
September 26, 2017
Marketing Using Conversion Psychology

5 Ways to Improve Your Marketing Using Conversion Psychology

Using psychology in your marketing can lead to increased sales and happier customers. Using conversion psychology techniques like the Law of Past Experience, Psychology of Happiness […]
September 22, 2017
Create the Right Content at the Right Time

How to Create the Right Content at the Right Time

Timing is everything. For us marketers, timing is probably even more important than for other professions. The guiding principles of content marketing tell us that we […]
February 13, 2017

Changing The Customer Experience Narrative | The Story of Telling

Either as a service provider or a merchant, there are always ways to improve the customer experience. And this is not necessarily something that will cost […]
February 8, 2017

Powerful Storytelling Secrets from National Geographic Travel

One thing we can all agree on is that National Geographic Travel with its 25,000,000 fans knows the power of storytelling in marketing. Their secret? “Going […]
February 1, 2017

Seth’s Blog: How to be heard

If you want to be heard, here are Seth’s step-by-step instructions: Get down to business and do the work. Before you comment or add your opinions […]
January 23, 2017

Seth’s Blog: Moving a conversation forward

What is your reason for saying what you do? Seth implores the reader to think about their intentions when communicating with someone. Everything that a person […]
January 10, 2017

6 Ways to Respond When Your Prospect Asks for a Discount

Handling a direct question for a discount from a prospect requires some finesse. Discounting can create goodwill, accelerate the sales process and give you leverage, but […]
January 9, 2017

7 Sales Terms Reps Should Stop Using ASAP

Sales language has been proven to have a huge impact in profits and success rates. For example, the term “leads” will make a prospective customer feel […]
January 6, 2017

The Ultimate List of Words That Sell

When it comes to marketing and sales, how marketers and salespeople deliver their message to potential customers is extremely important. This often comes down to fine […]
January 5, 2017

The Latest YouTube Stats on Audience Demographics

Think you know who is watching videos on YouTube? Hint: It isn’t just millennials who love YouTube. Google offers up a variety of stats from the […]
December 31, 2016

The Latest YouTube Stats on When, Where, and What People Watch

Think with Google recently published stats about when and why people are watching YouTube videos. This article serves as a mythbuster for common misconceptions. The statistics […]
December 29, 2016

Google’s Top Search Ranking Factors of 2016, According to Searchmetrics Study

Searchmetrics has released their annual study of Google’s top search ranking factors. The “comparative benchmark” for SEOs illustrates how ranking factors are becoming more personalized, content […]