News

June 22, 2018

21 Content Marketing Numbers That Will Blow Your Mind!

Breaking through the noise is increasingly difficult for marketers. Consumers are becoming more savvy, and there are simply a lot more messages that we’re competing against. […]
June 6, 2018

How to Manage a Social Media Crisis Without Losing Your Mind

Despite attempts to try to avoid it, a social media crisis can happen to any company. Sometimes it is caused by an employee, or a glitch […]
June 4, 2018

How Facebook ads target you

It likely comes as no surprise that Facebook monitors what you (and your friends) do and like. They take that information along with your interests, age […]
May 31, 2018

How to Increase Your Visibility with Online Reviews

Getting online reviews is a great way to increase your business visibility. Being “the best-kept secret in town” isn’t good for business, so it’s crucial for […]
May 24, 2018

How Long Should Your Videos Be? Ideal Lengths for Facebook, Instagram, Twitter, and YouTube [Infographic]

Getting viewers to watch your video depends on the platform you are on. The best length for a video on Instagram is 30 seconds. For Twitter, […]
May 23, 2018

Understanding the Instagram Algorithm: 7 Key Factors and Why the Algorithm is Great for Marketers

Digging in and understanding what Instagram’s algorithm uses to determine to whom and where in their feed a post will show upn can help marketers achieve […]
May 16, 2018

Why You Should Choose Your Customers

By choosing your customer, it allows you to be clear about the value you create. It also gives you the opportunity to thrive at serving the […]
May 15, 2018

14 of the Best Advertising and Marketing Campaigns of All Time

As a society develops, so does its methods of marketing. However, throughout the years, there are a few campaigns that stand out like Nike’s well known […]
May 9, 2018

What Is The Content Core (And Why Is It The Most Important Element Of Marketing)?

Your content core are those pieces that connect the dots between what your customers care about, and what you have to offer them (aka your business’s […]
April 23, 2018

B2B vs. B2C: How Content Marketing Changes by Target Audience

There are differences in marketing to businesses (B2B) versus consumers (B2C). Some of the main areas in how to effectively market to each deals with the […]
September 18, 2017

How Frequently Should I Publish on Social Media? A HubSpot Experiment

Figuring out when and how much to post on social media can be difficult, especially if you are a business. There are a few tips you […]
September 17, 2017

Social Media Best Practices: What to Do and What to Avoid [Infographic]

If you are using social media to promote and build your business, you need it to make sure that you use techniques that work while avoiding […]
September 15, 2017

Decentralized Social Networks Sound Great. Too Bad They’ll Never Work

Social media sites like Facebook and Twitter have gone from being platforms to where people could just meet, connect and share into giant corporate entities. With […]
September 12, 2017

What are algorithms?

A definition of the term algorithm, and a rundown of what benefits and uses algorithms have in modern society. Algorithms can be used for performing tasks […]
September 7, 2017

9 Phrases to Improve Every Support Interaction

Look we all know working in customer service is not as easy as it sounds. No matter what you do, you just can’t make everyone happy. […]
September 6, 2017

Running out of Topics to Blog about? Follow These 5 Simple Steps

If you are running out of topics to blog about, then you can follow 5 very simple steps to fix it. The first thing you need […]
August 16, 2017

Toward dumber

We’ve all heard the expression, “dumb it down.” Many marketers take this to mean that in order to appeal to as many people as possible, we […]
August 7, 2017

Phone Photography 101: How to Take Good Pictures With Your Phone

Camera innovation has come along way since the early 2000s. Once upon a time, a user could not have access to a camera without additional add-ons. […]
August 1, 2017

Do Comments Actually Increase Your Search Traffic? A Data-Driven Answer

Do comments increase traffic on your blog posts? Keywords do not specifically mean people are clicking on your listing. After doing some calculations on if keywords […]
July 21, 2017

Understanding the Instagram Algorithm: 7 Key Factors and Why the Algorithm is Great for Marketers

Like other social media platforms, the Instagram algorithm determines who sees what. Marketers need to understand and know how it works on Instagram in order for […]