Curation is the process of gathering and sharing content from other sources on a particular topic to your social channels. It allows you to provide content, […]
Content marketing is an extremely effective strategy for companies that want to build engaged audiences and achieve long-term marketing success. The problem is that content marketing […]
The quality of your social media presence is more important than the quantity. Gaining followers to your business or social media page won’t guarantee you a […]
Corporations, like people, can experience pushback when they issue “non-apologies,” statements designed to sound like an apology which fail to address the basic requirements of an […]
The difference between copywriting and content writing lies in three areas – purpose, job and types of writing. In terms of purpose, copywriting is messaging that […]
Here are five things that are holding your marketing on social media channels back. First, avoid spreading yourself too thin. Instead of being everywhere, concentrate on […]
While many businesses see the value in custom content, they may fail to see the opportunities of using curated content. Combining both in your marketing mix […]
With more people looking at paid social to diversify their ad spend; many are diving in without fully considering what will provide the best results. One […]
Several available software exist online that allow users to make their emails more personalized. Email personalization allows for a more engaged and friendly experience. Examples of […]
According to the ever popular Whiteboard Friday, unique content is key to high ranking on Google’s index. Most marketing and SEO industry experts talks about unique […]
Customer feedback is an important two-way street for both consumers and businesses. Consumers are willing to provide their opinions regarding customer service and product quality to […]
Twitter users can now tweet in 280 characters. Researchers for the social media site believe this will bring better engagement to tweets and more activity to […]
How to Improve Your Facebook News Feed Visibility