Commentary
December 15, 2017
GDPR is something that many people want to know more about and wonder what it means for the whole marketing industry. Many marketers have probably heard […]
December 13, 2017
When you write a blog, you want the piece to be something that readers like. But even more, you want the blog post to be something […]
December 5, 2017
While videos, Stories, and Snaps are growing in popularity, writing is still important. We’re currently seeing a shift from high frequency to lower frequency, longer pieces […]
November 20, 2017
Successful ads are difficult to create, but if you can get your target consumer to experience any kind of emotion, you can double your chances of […]
August 11, 2017
The evolution of SERP topography is very interesting to track. If you go back ten years ago to the dawn of the local SERP, the archetypal […]
July 24, 2017
Far too many local businesses think that blogging isn’t for them. Unfortunately, they couldn’t be further from the truth. Today, content is so incredibly important for: […]
July 20, 2017
When Seth Godin said “content marketing is the only marketing left,” he meant that marketers should be creating content that their audience cares about – not […]
July 12, 2017
There are many benefits to blogging despite popular misconceptions. It helps bring awareness to you and your site making you a viable and noticeable producer for […]
June 21, 2017
5 Brutally Honest Reasons Your Content Strategy Is Failing (And The 1 Thing You Should Do To Fix It)
You’re struggling. You aren’t growing as fast as you’d like. Your content isn’t working. You don’t understand why people aren’t paying attention to you. Why is […]
June 14, 2017
Marketers have access to a wealth of free analytic data both within the Twitter dashboard and posting tools. The challenge is knowing which stats you should […]
June 6, 2017
When marketing a product or service, we want the biggest bang for our buck when advertising. Robert Cialdini, suggests there are six types of “social proof” […]
May 19, 2017
Buffer is a great example of a team that’s spread all over the world. As more companies (marketing and others) become more widespread with multiple locations […]
May 5, 2017
Facebook changes every year and some of the best changes we look forward to are implementing new tools. What is this year’s big change? Augmented reality. […]
May 1, 2017
In order to track your Facebook campaigns in Google Analytics you first need to add UTM parameters to your Facebook ad URLs. Adding campaign tracking allows […]
How to Write Absolutely Addictive Articles