Commentary
March 28, 2018
According to ReviewTrackers’ survey in 2018, Google is the most popular site for both searching for and writing reviews. In 2017, 21% of consumers said that […]
March 20, 2018
Scarcity is a powerful economic force that can be tapped into by anyone, and it starts with uncovering what is scarce. Companies, such as Starbucks, found […]
March 15, 2018
In today’s world, it’s very easy to make a video on your smartphone, although popular or viral videos are different and require different strategies. Despite being […]
March 7, 2018
Despite having a great product, maybe your product just isn’t selling, and you’re left to wonder why this is happening. There are many possible reasons why […]
February 27, 2018
The dislike button isn’t here quite yet. In 2016, Facebook gave us the heart and smiley, but no “nope.” However, this feature may currently be in […]
February 22, 2018
There are 9 lead generation mistakes that marketers need to stop making. For many different businesses out there the key to making sales is to generate […]
February 20, 2018
Facebook is continuing to emphasize personal content with a brand-new feature. As a result of declining users – especially among people under 25 – Facebook is […]
February 13, 2018
Gaining a new customer or making a sale in business comes down to showing the right product to the right buyer at the right time. It […]
February 2, 2018
Content marketing has been become increasingly popular because it’s significantly less expensive than traditional marketing, and it also tends to produce more leads. But there is […]
January 30, 2018
Coming up with blogging topics can be slow and painful, but there are ways to make the whole process easier. First, know your target audience. This […]
January 25, 2018
If you’re still thinking about Search Engine Optimization (SEO), then maybe you’re thinking about it all wrong. For years, we’ve seen headlines saying that SEO is […]
January 23, 2018
Backwards marketing is understanding what the client’s process is when making a purchase and anticipating their concerns. Consumers have many questions and concerns when deciding to […]
January 18, 2018
Thinking the same way you did last decade (or even last year) will not set you apart from your competitors. This year, marketers need to learn […]
January 16, 2018
There are major statistic gaps between sales outreach and closing deals. A great deal of sales outreach goes unnoticed, unread, unopened, and unseen by prospective clients. […]
January 9, 2018
A business plan is a document that will help you decide whether your business ideas will be successful, and describes all the details of your business […]
December 19, 2017
Back in the 1980s, there was an ad writer named Joe Sugerman, who wrote a very successful ad for BluBlocker, and as a result of his […]
December 15, 2017
GDPR is something that many people want to know more about and wonder what it means for the whole marketing industry. Many marketers have probably heard […]
December 13, 2017
When you write a blog, you want the piece to be something that readers like. But even more, you want the blog post to be something […]
How to deal with difficult customers: bend over backwards, or fire them?