Instead of focusing on superficial goals, marketers should focus on creating content that will convert people who are already paying attention to you. The benefit of focusing on this type of content is that it typically attracts like-minded people to your content. Creating persuasive content can be as simple as following TIE: Thrill, Inspire, or Educate. Communicate what’s going on at your business and don’t underestimate that people want to hear from you and learn more about what you have to offer. People may be waiting to buy from you, so inspire them to take action and what they’ll gain by doing it now. Do more than inspire by educating people on the benefits of your offer.
- Thrill- Keep buyers excited to purchase your product. Send out regular reminders of upcoming products or services.
- Inspire- Inspire potential clients to participate as soon as possible. Guide potential clients to participation.
- Educate- Educate potential clients of the inner workings of your product. An educated client feels more confident with purchasing your product or service.
“Even though you want more people to check out your content, you don’t need that huge, “ideal” audience to do great things with your business. Focus on who’s paying attention to you and how you can speak directly to their needs.”
Read more: https://www.copyblogger.com/tie/
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December 18, 2018Instead of focusing on superficial goals, marketers should focus on creating content that will convert people who are already paying attention to you. The benefit of focusing on this type of content is that it typically attracts like-minded people to your content. Creating persuasive content can be as simple as following TIE: Thrill, Inspire, or Educate. Communicate what’s going on at your business and don’t underestimate that people want to hear from you and learn more about what you have to offer. People may be waiting to buy from you, so inspire them to take action and what they’ll gain by doing it now. Do more than inspire by educating people on the benefits of your offer.
Key Takeaways:
“Even though you want more people to check out your content, you don’t need that huge, “ideal” audience to do great things with your business. Focus on who’s paying attention to you and how you can speak directly to their needs.”
Read more: https://www.copyblogger.com/tie/
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