By choosing your customer, it allows you to be clear about the value you create. It also gives you the opportunity to thrive at serving the right people. Another thing is that it improves your marketing, sales and customer experience. It means you spend less time convincing customers and more time fulfilling their needs. It helps you to become an expert in your field and it enables you to do your best work almost all of the time.
- Means you spend less time convincing customers and more time fulfilling their needs.
- Makes you more innovative because you see opportunities the generalist misses.
- Helps you to become an expert in your field.
“It’s important to tell a story that resonates with the right customer. We do that by being clear about the worldview of the customer we want to attract.”
Read more: Why You Should Choose Your Customers
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May 31, 2018By choosing your customer, it allows you to be clear about the value you create. It also gives you the opportunity to thrive at serving the right people. Another thing is that it improves your marketing, sales and customer experience. It means you spend less time convincing customers and more time fulfilling their needs. It helps you to become an expert in your field and it enables you to do your best work almost all of the time.
Key Takeaways:
“It’s important to tell a story that resonates with the right customer. We do that by being clear about the worldview of the customer we want to attract.”
Read more: Why You Should Choose Your Customers
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