Customer feedback is an important two-way street for both consumers and businesses. Consumers are willing to provide their opinions regarding customer service and product quality to corporations. By giving feedback, customers feel they are part of the company. In return, companies can learn how to improve products and services from the feedback given to them. There are certain ways for companies to respond to requests in order to achieve the best result for all parties, some of which include being honest, being grateful, and not making promises you can’t keep.
Read more: 10 Tips for Responding Graciously to Customer Feature Requests