The Humans Working Behind the AI Curtain

Making Your Product Stand Out From the Competition
13 Ideas for Making Your Product Stand Out From the Competition
February 2, 2017
Social Media Studies
5 Under-the-Radar Social Media Studies to Make You A Smarter Marketer
February 23, 2017
Humans Working Behind the AI Curtain

Rest assured there are humans sharing in tasks with artificial intelligence (AI) to create what many of us see and take for granted when it comes to major content providers. Average people all over the world are working part-time or contract jobs doing crowdsourcing tasks. The notion that AI is completely devoid of human help is one that many of us just assume, but in fact, is predicted to continue being a prominent factor that keeps the Internet from being a cesspool of spam. Although these tasks to help assist the various algorithms perform better are usually low-paying, they surely play a vital role in how we see and interact with web content today.

Key Takeaways:

  • Facebook created a PR firestorm last summer when reporters discovered a human “editorial team” – rather than just unbiased algorithms – selecting stories for its trending topics section.
  • Cut to Bangalore, India, and meet Kala, a middle-aged mother of two sitting in front of her computer in the makeshift home office that she shares with her husband.
  • The truth is, AI is as “fully-automated” as the Great and Powerful Oz.

“The revelation highlighted an elephant in the room of our tech world: companies selling the magical speed, omnipotence, and neutrality of artificial intelligence (AI) often can’t make good on their promises without keeping people in the loop, often working invisibly in the background.”

https://hbr.org/2017/01/the-humans-working-behind-the-ai-curtain

Leave a Reply

Your email address will not be published. Required fields are marked *