9 Lead Generation Mistakes Marketers Need to Stop Making

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Lead Generation Mistakes Marketers Make

There are 9 lead generation mistakes that marketers need to stop making. For many different businesses out there the key to making sales is to generate a good lead first. Leads are valuable, and they mean that someone is interested in your business. Leads are not things that grow on trees though and many people have trouble getting them. One mistake that marketers make is buying leads, and not getting them in a natural way.

Key Takeaways:

  • The key to making a sale is to generate a lead first for many businesses.
  • Offer lead gen content for people in different stages of the buyer’s journey because not everyone who visits your website is going to be in the same stage of their buyer’s journey.
  • Not using your blog to generate leads is a big mistake.

“Leads are valuable because they’re the people who have indicated organic interest in your content and your business by giving you their information in some way, whether it’s by filling out a form to download an ebook, completing an online survey, or something else.”

Read more: https://blog.hubspot.com/marketing/lead-generation-mistakes

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