6 Ways to Respond When Your Prospect Asks for a Discount

Handling a direct question for a discount from a prospect requires some finesse. Discounting can create goodwill, accelerate the sales process and give you leverage, but only when you do it strategically – aka not necessarily when the prospect asks for one.

There are a few effective ways to negotiate a deal that benefits both, you and your prospect after they’ve asked for a discount. The first step is that by discussing the discount further, the conversation can be geared toward discovering if the prospect really can’t afford the product/service or if they’re just trying to get a quality product/service for a cheap price. Once the intention of the prospect is figured out, one can handle the question of discount accordingly.

6 Ways to Respond When Your Prospect Asks for a Discount