Thinking the same way you did last decade (or even last year) will not set you apart from your competitors. This year, marketers need to learn how to reach their demographic amid an abundance of marketing channels. Key to success is being able to establish credibility through consistent content production, in a timely manner. It’s about production, credibility, process, traffic, KPIs and strategy. Focus on those items, and you’ll be able to overcome the biggest challenges that most marketers face.
- Learn to focus on the story you want to tell in 2018, so you can meet your customer’s needs.
- The content can blend well with your story, making sure that you’re on point as well as on brand.
- Don’t be afraid to let your clients tell those stories since their is nothing that potential customers like more than testaments and real content
“Marketers cite ‘Time’ as their greatest challenge while on the job.”
Read more: http://www.convinceandconvert.com/content-marketing-research/biggest-challenges-for-marketers/
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How to Help Your Sales Team Close Deals With Content
January 16, 2018Marketing Backwards
January 23, 2018Thinking the same way you did last decade (or even last year) will not set you apart from your competitors. This year, marketers need to learn how to reach their demographic amid an abundance of marketing channels. Key to success is being able to establish credibility through consistent content production, in a timely manner. It’s about production, credibility, process, traffic, KPIs and strategy. Focus on those items, and you’ll be able to overcome the biggest challenges that most marketers face.
Key Takeaways:
“Marketers cite ‘Time’ as their greatest challenge while on the job.”
Read more: http://www.convinceandconvert.com/content-marketing-research/biggest-challenges-for-marketers/
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